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Home » Online Brokerages » Firefly itx
 

Firefly itx

Firefly Itx was founded in 1999 and is one of the leading Online Brokerage provider of sophisticated Innovative Execution Management System (EMS) which is tailored to meet the needs of Institutional traders and fund managers. Firefly Itx brings the universe of liquidity to the trader. Firefly Itx proprietary technology facilitates execution of trades from a comprehensive list execution venues and advanced order types. Also featured are advanced algorithmic suites to help maximize execution with alternative trading systems, including ‘dark books’ and passive matching networks. Firefly Itx adapts to both your trading desk and the ever changing world of electronic execution.

It has partnered with various technology leaders to offer a highly sophisticated, unique Venue Management System (VMS) for institutional traders and fund managers. Traders gain a customized platform providing rapid executions, optimal pricing and a trading infrastructure that works in their favor. Together with these features it gives a complete trading solution while providing a competitive advantage through significant cost savings and ultimately greater profitability for their clients. It supports single stock trading using custom order-entry screens which allows traders to either self-direct orders or use the suite of advanced trade management algorithms. Also, single stock trades can be targeted to a portfolio or different sub-accounts.



Its execution process also includes Basket Trading which simplifies the process of program trading. Baskets provide a mechanism for setting up and then executing a group of orders. Baskets can be saved and reused. They also can be generated dynamically from a portfolio as a means to trade in that portfolio, thereby facilitating moving sums of money into and out of the portfolio, rebalancing the portfolio, etc. It provides Real-Time Option Quotes and access to all major Options execution venues.

It works closely with clients to help provide Online Trading skills, customized solutions and ensure that the customers utilize the technology to the fullest. Its support team is highly skilled in analyzing customer needs and implementing solutions to meet their goals in a timely manner.
 
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